Job Description

Job Title: Manager – Marketing Services (digital initiatives)

Job Description: As a Manager of Marketing Services with a focus on digital initiatives at ADCB, you will lead digital marketing strategy, campaign execution, and performance optimisation to drive customer acquisition and engagement for retail and corporate banking.

Responsibilities:

• Develop and execute digital marketing strategies across paid media, SEO, content, and social channels.
• Lead marketing campaigns for new digital products, app features, and customer engagement programs.
• Monitor campaign performance, ROI, and customer journey metrics to optimise spend and conversion.
• Collaborate with product, design, and analytics teams to align marketing with business objectives.

Qualifications Needed:

• 6+ years of marketing experience, with 3+ years in digital marketing leadership in banking or fintech.
• Deep expertise in digital marketing platforms, analytics tools (GA4, Meta Ads Manager), and marketing automation.
• Proven track record of delivering successful digital campaigns that drive measurable business results.
• Excellent leadership, analytical, and communication skills; fluent in English and Arabic.

What the Company Offers:

• Competitive tax-free salary with performance bonuses.
• Comprehensive health insurance and relocation support.
• Opportunity to lead digital marketing initiatives at a top UAE bank.

Are you interested in this position? Apply by clicking on the “Apply Now” button below!

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