Job Description

Job Title: Head of Performance Marketing

Job Description: We are hiring a Head of Performance Marketing to lead our digital acquisition and growth marketing strategy across fintech and digital asset products in the GCC region.

Responsibilities:

• Develop and execute multi-channel performance marketing campaigns (Meta, Google, TikTok, programmatic) to drive user acquisition and revenue.
• Manage a marketing budget, optimise ROI, and report on KPIs such as CAC, ROAS, and LTV.
• Lead a team of marketers and analysts, fostering a data-driven and test-and-learn culture.
• Collaborate with product, sales, and creative teams to align messaging and campaign goals.

Qualifications Needed:

• 7+ years of performance marketing experience, with 3+ years in a leadership role within fintech or consumer tech.
• Deep expertise in paid media platforms, attribution modelling, and marketing analytics tools.
• Proven track record of scaling user acquisition in the GCC or MENA region.
• Fluent in English and Arabic; strong leadership and strategic thinking skills.

What the Company Offers:

• Attractive tax-free salary with performance incentives and equity options.
• Comprehensive benefits including health insurance and professional development allowances.
• Opportunity to lead growth for a fast-paced fintech innovator.

Are you interested in this position? Apply by clicking on the “Apply Now” button below!

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